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Eric Bristow, Who Are You?

I’ve recently been watching I’m a Celebrity Get Me Out of Here. It’s strangely interesting and Ant& Dec are hilarious. I like Eric Bristow’s catch phrase of “Who are Ya?” and it set my mind thinking. Well who are you? Do your customers know who you are? Do your customers know what your values are? [...]

Customer Service is King

In today’s competitive world you need to stand out from the crowd if you want to succeed. But it’s not as difficult as you think, no big investments required here just common sense and a desire to deliver the best buying experience possible no matter what product or service you offer. It’s all about offering [...]

Page One of Google

Many people talk about getting to page one of Google in the natural/organic listings but most are unsuccessful as there are only a few slots with millions of people and businesses competing for them. There are ways to get to page one and most are common sense and hard work. If we take my software [...]

New Year New Start

It might be a little cliche but never the less the start of a new year often inspires us to start anew, perhaps with a little more energy after the Christmas break, perhaps with a renewed sense of purpose, perhaps with a desire to fulfil a long held dream. I love the Christmas break because [...]

Do it Write Now

My new book, “Made in the” will be out soon, a book that focuses on helping startups and small business owners take their magical idea and turn it into a business success. Here is the Preface while you’re waiting for the real thing ; The Potential of the Individual It’s amazing how much potential [...]

Using Video?

There’s no doubt that with the success of YouTube and with the increasing use of video on Facebook that video is coming of age. Even the internet is getting fast enough to carry videos to us all, well almost. In the past the cost of producing video content for your business would for many have [...]

Responsive Design?

What I hear you ask is “responsive design”? Is it relevant to me and my business? With more and more people using their mobiles to access the Internet it is becoming more and more important for visitors to your website to be able to view and use your website. This doesn’t mean expanding parts of [...]

Are you a Winner?

In this Olympic year you’ll have to forgive me citing the Games with regard to success or failure but, as it’s an extreme example, it serves as the perfect analogy. Are you a winner or a loser? Have you built your business over the last four years in the hope of achieving the ultimate success, [...]

Designing a Website

A web site is a key part of an overall marketing strategy. It might be just a simple brochure style web site which has your contact details and a number of pages describing your products or services, or it may be something very complex that will need a lot of work to create. Whatever it [...]

The Heart of your Business

What is it that is at the heart of every successful business? Well it can be, and is, many things. But what is really at the core of every successful business is great marketing. Marketing comes in many forms. It could be  the design of your brand, it could be an advert in the local [...]