In today’s competitive world you need to stand out from the crowd if you want to succeed. But it’s not as difficult as you think, no big investments required here just common sense and a desire to deliver the best buying experience possible no matter what product or service you offer.
It’s all about offering great customer service.
It’s about going that extra mile.
It’s about being courteous, polite and friendly.
It’s about people but it’s also about your web site, your image, your products but above all it’s about your attitude.
One of the biggest tools in your marketing toolbox then is customer service. You’ll get more business from your existing customers, you’ll get automatic referrals from those happy customers, and people will buy on service and not just on price so your prices can be higher and your retention rates greater.
Inside Entrepreneur Express I have a complete section on customer service and I provide regular tips in my free weekly newsletter.